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Why is engagement important?

Employee engagement matters. People can add or detract value to organisations and repeated research consistently shows that business success is driven by engaged employees. Yet despite this, recent surveys show that engagement levels typically remain low in organisations of all types and across different countries. The 2013 Gallup “State of the Global Workplace” reports that worldwide only 13% of people are actively engaged in their work. Most employees are ‘not engaged’ (63%) meaning they lack motivation and are less likely to invest discretionary effort in organisational goals or outcomes. Even worse, 24% are ‘actively disengaged’ meaning they are unhappy and unproductive at work and liable to spread negativity to colleagues and other people in the organisation. In United Kingdom only 17% of employees are engaged, 57% are not engaged while 26% are actively disengaged and spreading unproductiveness, negativity and dissent within the organisation.

That’s something every business professional should want to address and make sure that their organisation stands out as one of the few where everyone feels proud to work there and is highly engaged. The difference is you create a great place to work where you enjoy what you do and being with colleagues, with benefits for improving wellbeing and health and reducing stress. That makes a difference to the 'bottom line' including higher performance, higher productivity, higher customer satisfaction, higher staff satisfaction, reduced turnover of staff with costly recruitment and development implications, lower poor quality incidents, fewer safety incidents and more. See some of the evidence here.

Get your signed copy of The Authority Guide to Engaging your People.

1 or 2 Books: Engaging your People - (post £2.45 extra)

One book £9.99 GBP 2 books £18.98 GBP

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3 or 4 Books: Engaging your People - (post £3.45 extra)

3 books £26.97 GBP 4 books £35.96 GBP

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P&P extra: within UK Royal Mail £2.45 for up to 2 books, £3.45 up to 4 books.
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Engagement helps organisations of all kinds to be more resilient and succeed through periods of change, uncertainty and turbulence. The UK is about to head into very uncertain times with the referendum result to leave the EU…. Now is the time to engage people in your business so you all pull together in the same direction, identify your opportunities, focus on what you can do best, make it possible for your people to bring all their capabilities and skills into work, feel proud to work in your business and help your business thrive.

Why is engagement relevant to the busy business professional?

Your business can’t survive without people, whatever the nature of your work, the kind of organisation or size of business! Sole trader to global corporate, local charity to international NGO, engineering or technology to arts or therapies – ultimately your business needs people in order to thrive. (Even if you are the only person in your business, you need to engage yourself, your customers, your suppliers, your extended team – accountant, PR, and so on.)

When you inspire your people to be engaged with their work, they are personally motivated and make your business great. Conversely, when you actively disengage your people they can break your business – are you aware how your actions and behaviour influence how the people around you feel?

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How can engaging your people add value for you?
What is the value for your organisation?
What is the value for you personally?

Now you can register here to access additional tools and resources that support each chapter in the book.

Contact Aeona today to see how our programmes will benefit you.